Lee launches new COVID mask campaign

Gov. Bill Lee’s administration is launching a new ad campaign highlighting Tennesseans going to concerts, gyms, and dining together while also wearing masks when they are out in public.

The spot comes as coronavirus infections are on the rise in Tennessee and the governor quarantines at home after being exposed to a member of his security detail who tested positive for COVID-19.

Here’s the release from the Lee administration.

NASHVILLE, Tenn. – Tennessee Governor Bill Lee today announced a new ad campaign, “Choices”, to promote responsible decision-making by Tennesseans as the state continues to fight the spread of COVID-19. The ad will air across the state on broadcast, cable, and digital media.

“The most effective way for us to combat this virus is through individual Tennesseans making responsible decisions for the safety of themselves, their loved ones, and their neighbors,” said Gov. Lee. “Masks remain one the most effective, widely available tools as we await a safe, approved vaccine. We recognize that life looks different during a pandemic, and we’re encouraging Tennesseans that as they live their lives they make the responsible choice and choose to wear a mask.”

The PSA launches in tandem with a new COVID-19 website from the Tennessee Department of Health that provides Tennesseans with improved tools to make informed decisions for their health. The website can be found at https://covid19.tn.gov/.

Script:

We Tennesseans all have a choice to make in our fight against COVID-19. 

I choose to enjoy live music.

I choose to cheer on my team.

I choose to go out.

I choose to stay healthy.

I choose to celebrate with my family.

The choice is simple. 

Choose to live your life. 

And choose to live responsibly. 

Face it. Masks fight COVID-19.

34 Responses to Lee launches new COVID mask campaign

  • Avatar
    Not that Stuart guy says:

    Anything to avoid a state-wide mask mandate, which we know would work and would not cost anything. Instead we spend more money on PSAs that will go unheeded by the mask-deniers and will be wasted on the mask users. I continue to be less than impressed with the leadership qualities (or lack thereof) of the Governor.

    • Avatar
      SAB says:

      I’m sorry mask don’t work. I can’t tell you how many folks I know that wear mask and some of my friends are in healthcare wear the N95 and an additional surgical face mask and dressed out in all sorts of PPEs over uniforms and still got it. I too work in healthcare and coworkers who also are diligent in wearing mask and wash hands still got it. It’s like all other viruses some are going to get it some are not. The virus particles are so small it penetrates all mask.

      • Avatar
        Stuart I. Anderson says:

        You’re so nice SAB in trying to talk reason to NrSg when reason simply won’t do when leftists get the smell of POWER in their nostrils. Haven’t you noticed SAB how the left conjure up crises or in the face of a real crises they conjure up solutions each having a different size and shape but all leading to more power for the government and the liberals who control the government and less power for individuals over their lives. They’re control freaks SAB and POWER is the elixir that makes their life worth living. I know, it ain’t pretty.

      • Avatar
        MARLE says:

        So SAB you are just as vulnerable sitting shoulder to shoulder with an active covid shedder, with Neither of You wearing as mask as you are standing more than 6 ft from someone with both of you wearing one? That’s your statement?

      • Avatar
        Jonathan Swift says:

        I bet you can tell us how many, because the number is probably close to none. At least you were able to sucker Stuart into agreeing with you.

  • Avatar
    steve cates says:

    This is so representative of weak Lee!! Another waste of
    TN tax money!

    • Avatar
      Worried says:

      If mask don’t work, then why do the people conducting the covid-19 test wear them? Can non maskers be charged with reckless endangerment?

  • Avatar
    Karen Bracken says:

    I guess Comrade Lee didn’t get the memo from the CDC that most people coming down with COVID are wearing masks all the time. This proves MASKS do nothing except scare kids and some adults, keeps our mouth shut, make us sick and shows how far they can push the people. MASKS MAKE PEOPLE SICK. THEY DO NOT STOP the spread of ANYTHING. Just look at the box of those white and blue masks……says right on there that the masks do not stop the spread of virus or influenza. So what do the sheeple do???? They wear the mask anyhow. PCR test is totally fraudulent. Even the creator of the test said it is a research tool and cannot be used to isolate a virus. The CDC released a paper recently that stated they never isolated COVID. So we have a fake test, a virus that has never been isolated, and masks that make you sick. Gee doesn’t ANYONE see a problem with this picture. Are you all so brain dead you cannot see what is happening here??? I guess next you will be going to CVS to get that FREE flu shot or FREE COVID vaccine when it comes out. A vaccine for virus that has never been isolated. What could possibly go wrong. I hope you have your insurance policy paid up and your personal affairs in order. 200K people DID NOT die from COVID in the US. The CDC clearly stated that 9210 people died FROM COVID. The rest had 2.6 comorbidities and died WITH the flu or an assumption of the flu. There is a big difference between dying FROM COVID and dying WITH COVID. Is that to complicated for you?? Remember, hospitals get a lot more money for COVID admissions and TN gets $166K for every case of COVID so padding the numbers pays off handsomely for the hospitals and the state government. What we have seen over the past 8 months is a yearly flu being used as a political weapon.

    • Avatar
      Perry Aubric says:

      My God. You are breathtakingly ignorant, a believer in every made up conspiracy theory, a denier of science, a distributor of lies, a danger to yourself and others (including your own family), and the worst possible source of any kind of accurate or responsible information.

      People, please for your own sake and the sake of those around you, don’t pay attention to idiots who get their information from talk radio or Russian troll websites. I beg you to ask your doctor, ask someone who is a trained and qualified medical professional. Just ask.

    • Avatar
      MARLE says:

      The CDC report said no such thing.

    • Avatar
      Gary Hensley says:

      Guess you have a constitutional right to be stupid. Lots of folkd died to give you that right.

  • Avatar
    BP says:

    What we know would work…? Maybe if we all were mandated to have on biohazard suits and integral filtered-air face mask worn at all times. C’mon gov, show some real leadership! I have no confidence that a piece of paper or woven fabric situated on a portion of the face is a virus preventative of any sort.
    At least we can agree that mask PSAs are a waste of money.

  • Avatar
    Beatrice Shaw says:

    PLEASE wear your masks!! Police can pull you over and fine you for no seat belt. A mask is a life saver like a seat belt. Police should enforce and save lives!! Use common sense and wear a mask!!

  • Avatar
    Marisa N. says:

    What a waist of money.

  • Avatar
    Marisa N. says:

    Excuse the typo…WASTE of money.

  • Avatar
    LeeAnn C. says:

    I don’t understand. Science, as recently reported by the CDC, tells that people get the virus with a mask and without a mask. If you’ve got comorbidities or significant risks and likely to suffer serious consequences with COVID 19, you can’t count on wearing a mask or others around you wearing a mask to protect yourself. People need accurate info to make wise choices. Vulnerable people should keep an exceptional distance from others (with or without masks). If I were particularly vulnerable, I would invest in a face shield to avoid aerosol transmission!

    • Avatar
      MARLE says:

      Aerosols are the equivalent of smoke in the air. How on earth does a face shield keep aerosols away? If you were making your way out of a smoke filled building would you want a 6-thickness cloth up against your nose and mouth or a plastic shield that doesn’t fit tight or cover anything closely?

    • Avatar
      MARLE says:

      Lee Ann….do you believe in a Cytokine storm reaction where the immune system goes haywire and Over reacts to a virus. It happens in cancer patients, in autoimmune patients and in SOME people when exposed to a virus. Cytokine storm is what is killing people with No Co-morbidities. It is undoubtedly why Trump was given Dexamethasone on day 2 when it is usually only given to patients in the throws of a Cytokine storm in the late stages of the virus. I believe they gave it to him to Head Off cytokine storm.

  • Avatar
    Susan E Gingrich MHS, Patriots Reborn says:

    Fear and hope are incompatible, and some of you replying are just plain hopeless!

    • Avatar
      Beatrice Shaw says:

      Patriots Reborn?!? Is this a radical group we should be concerned about? Radical right groups are a documented and PROVEN major threat to us.

  • Avatar
    Taxpayer #314 says:

    There is a lot of misinformation out there. I go with the scientists and the infectious disease experts, not with some lying politician. This virus doesn’t care about politics but one party seems to ignore every direction and precaution the experts tell us about. It is all about minimizing risk. No masks are not perfect but they do work, just like social distancing does. Crowding into political rally’s without masks is just asking for trouble but some people just do not care. Ask an overworked doctor or nurse in your community what type of nice surprise you careless people have in store for you. We are all on this boat together but some just don’t want to do their part.

    • Avatar
      Cannoneer2 says:

      Or ask Herman Cain how safe it is to be maskless in a big crowd…

      • Avatar
        Stuart I. Anderson says:

        I’m afraid we can’t but we can ask the leftist thugs who burn and pillage cities around the country during “demonstrations” with not a word of reprimand from neighborhood Democratic pols or the Democratic governors, Apparently we already have a vaccine that obviates the risk of being “. . .maskless [sic] in a big crowd” viz. demonstrating, however pointlessly, for some left wing political cause.

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  • Avatar
    Taxpayer #314 says:

    It is the far right group of thugs that are burning and pillaging cities as they support Trump’s “law and order” campaign. Trump is the chief thug and then we have Barr and Dejoy and so on down the line. It is time to elect some folks that are not thugs, crooks, liars and cheaters. This diversion tactic of blaming the other side for all your troubles is such an old dirty trick, everyone knows it by now. This argument does not work anymore, Stewart.

  • Avatar
    James White says:

    COVID-19 is no more deadly than the seasonal flu, only poses a serious risk to individuals who have severely weakened immune systems, and a long line of research on mask-wearing prior to the coronavirus panic consistently shows that face masks are not effective to prevent viral respiratory illness such as influenza-like diseases or respiratory illnesses transmitted by droplets or aerosol particles.
    https://www.rcreader.com/commentary/masks-dont-work-covid-a-review-of-science-relevant-to-covide-19-social-policy

    • Avatar
      MARLE says:

      It does not Only pose a risk to “those who have a Weakened immune system”. To the contrary it does severe harm and often death to those who develop a Cytokine Storm reaction (in which their immune system is Over Stimulated, not weakened). Please do your homework and read about Cytokine Storm.

      It is believed that Trump was given Dexamethasone to Head Off cytokine storm from developing in him

  • Avatar
    Taxpayer #314 says:

    Republicans are going to believe what they want to believe. Do you wear a seat belt when you drive, James?

  • Avatar
    JR Roy says:

    Coming from the man who doesn’t wear a mask and has had Covid what is wrong with this picture

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